Valentine’s Day is one of the best times of year to hold a fundraiser!
A Valentine’s Day fundraiser offers the advantages of
• Decreased competition from other fundraisers – as opposed to the busy times of year for fundraising like Christmas and Fall, when many local and nationwide groups launch major campaigns
• Demand for novelty products and candy
• Opportunity for entertaining event-based fundraisers
Every type of Valentine’s Day fundraiser offers a variety of ways to make money. Some, event-based fundraisers especially, can bring in profits in more ways than one.
(More about raising funds with food items, Valentine’s flower fundraiser.)
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When planning for a Valentine’s Day fundraiser, consider selling not just flowers and candy, but also items that don’t spoil like knick knacks, or accessories like hats, scarves etc. Remember that Valentine’s Day isn’t just for couples: grandparents may buy for their grand kids, dads for their daughters etc.
Depending on your demographic, offer items in different price ranges to capture sales from a range of your supporters. If you decide on selling flowers for example, along with bouquets of flowers, also offer single flower stems. Among students, single stem roses adorned with a simple ribbon may be a hot seller. If you decide to hold a brochure catalog fundraiser, choose a trusted company that can guarantee on-time delivery.
If you have access to many participants, an admission fee for a Valentine’s Day event like a school dance can be enough by itself to raise much needed funds. Your group may choose to sell tickets ahead of time, at the door, or both. At the event you can sell anything from food and refreshments to flowers, candy and gift items to boost your fundraising.
Cash and carry sales are a great way to reach out to a lot of buyers. Better still, unlike with catalog fundraisers you won’t have to worry about distribution and delivery of product at a later date, and the profits are instantly available. For best results, set up at a location where there is lots of foot-traffic.
If you have a well-attended Valentine’s Day event, and you do not plan to offer cash and carry sales and/or food, drink, and refreshment yourself, invite vendors to rent space at your event. Either charge a flat rate for a space and/or agree upon a percentage of the profits.
Many area businesses are happy to sponsor Valentine’s Day events for deserving community groups. They will enjoy increased exposure through advertising, social media mention or banner ads, and you will be able to increase much needed cash donations or in-kind donations. Make sure that you promptly deliver on all the advertising and exposure you’ve promised, so your sponsors will receive the benefits of their generosity and possibly sponsor next year’s event as well.
Any of these Valentine’s Day fundraising methods can be used alone or in combination to bring in excellent Valentine’s Day fundraiser profits. If you have enough volunteers, why not plan a Valentine’s Day event that utilizes all methods listed here to maximize your profits!