Use these five strategies to optimize your Giving Tuesday digital communications.

Giving Tuesday is a global giving movement that takes place the Tuesday after Thanksgiving in the United States. This day offers an unparalleled opportunity for nonprofits to bring in significant funding in a short time span.  In fact, 35 million adults in the U.S. participated in Giving Tuesday 2021, raising $2.7 billion for charity. Giving

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In this post, you'll learn three strategies for improving the user experience on your website.

Your nonprofit’s website is your “home” on the internet and the main area where supporters interact with you. It serves a number of supporter engagement functions, from collecting donations, to sharing educational resources, to facilitating advocacy campaigns. That’s why it’s crucial for your site to provide a stellar user experience. If your site is useful

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Matching gifts and annual giving - here's how you can incorporate matching gifts in an annual giving campaign.

Annual giving is a hot topic for nonprofit fundraising, and organizations like yours are always looking for new and improved ways to bring their efforts to the next level. And that’s why matching gifts and annual giving campaigns go hand in hand. In this guide, we’ll cover everything your nonprofit needs to know, including: The

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Q+A With The Experts: Matching Gifts and Higher Education

At Fundraising IP, we know a lot about matching gifts and how they go to elevate fundraising at institutions of all shapes, sizes, and missions. Here, we’ll focus on matching gifts and higher education organizations like colleges and universities. Unfortunately, research by matching gift experts reports that billions of available matching dollars go unclaimed by

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In this post, you'll learn how to create a website for your cause.

Whether you’re new to the world of fundraising or you’re a professional who’s been running campaigns for years, you know that there are a lot of options out there for raising money for your cause. Between the many online fundraising platforms to choose from and Google searches that yield thousands of unique fundraising event ideas,

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Learn about top peer-to-peer platform suggestions for your nonprofit with this guide.

Peer-to-peer fundraising is a popular form of social fundraising in which nonprofits equip supporters to raise money on their behalf. This can be a particularly profitable fundraising strategy that also allows nonprofits to connect with new supporters that may be exposed to their efforts for the first time. But to maximize results and reap these

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Crowdfunding vs. Traditional Fundraising: A Quick Guide

Many nonprofits, schools, and other mission-based organizations rely on fundraising strategies to support their programming and day-to-day operations. As a fundraising professional at one of these types of organizations, you likely have a network of dedicated donors to help fund your mission.  Yet hosting the same old fundraising activities time and time again can lead

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giving tuesday website tips - responsive design on different devices

As you surely know, fundraising in 2020 has been a wild ride for nonprofits of all shapes and sizes. Now, as GivingTuesday approaches, fundraising professionals such as yourself are working overtime to ensure their campaigns are ready to bring in as much revenue as possible when the big day arrives. GivingTuesday is an annual fundraising

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guide to virtual online auctions - two young women winning auction

Earlier this year, the COVID-19 pandemic caused a massive shift in day-to-day operations for nonprofits. Organizations across the globe were forced to make the decision to indefinitely postpone their events or cancel them altogether, leaving them without sufficient funding. Luckily, there’s another option: switch to virtual fundraising!  With today’s technology, fundraising coordinators are managing the

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Advocacy campaigns are a powerful way for nonprofits to make a difference in their communities. Raising awareness and support for a specific cause, these campaigns unify your nonprofit’s supporters to affect real change. As with many other nonprofit activities, organizations are realizing how essential mobile elements are in the success of advocacy campaigns. By ensuring

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giving tuesday fundraising appeal letter - sign

Following is a sample donation request letter (ideal for email) for raising funds on GivingTuesday. Feel free to copy it and modify it for your fundraising needs. For any other use, please contact us. (More fundraising letters and templates…) This sample fundraising request is for raising funds on GivingTuesday for a food bank from a

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giving tuesday logo

GivingTuesday is now the largest single day of philanthropy on the planet. Did you know though, that it only began in 2012? And that its goals include not just giving money, but also giving time and support for charity in general? What exactly is GivingTuesday? “Celebrated on the Tuesday following Thanksgiving (in the U.S.) and

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mobile bidding - woman bidding on mobile phone

Mobile bidding is a paperless bidding method that allows auction guests to bid directly from their phones, making giving easy and raising more revenue for your cause. But it’s more than just an easy bidding process—mobile bidding can streamline your entire event from start to finish. Mobile bidding is growing in popularity and an increasing

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