year end fundraising goals - holiday lights

Think back to this time last year. Most nonprofits were full of excitement for year-end fundraising and hopeful for the prospects that 2020 was bound to bring before too long. Now, things have changed dramatically. 2020 turned out to be a more stressful and bizarre year than anyone could have anticipated and nonprofits are concerned

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giving tuesday logo

GivingTuesday is now the largest single day of philanthropy on the planet. Did you know though, that it only began in 2012? And that its goals include not just giving money, but also giving time and support for charity in general? What exactly is GivingTuesday? “Celebrated on the Tuesday following Thanksgiving (in the U.S.) and

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last minute fundraising ideas - clock

It is twelve days before New Year’s Eve and you still do not know if you will meet your year-end fundraising goals. This is more common than you think! About a quarter of all nonprofits receive between 26% and 50% of their funding from their year-end ask. (More statistics here.) Here are five last-minute fundraising

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year-end fundraising

Is your nonprofit overlooking strategies for year-end fundraising? Probably!  Here are 5 of the best tactics you might not have considered that can help boost your giving results this year. (More tips for year end here.)   Year-End Fundraising Strategy #1: Focus on increasing gift amounts from current donors New is not always better –

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A significant amount of donors wait until year-end to give to non-profits, and it can be difficult to get their attention and stand out with everyone else asking for their gifts. End of year is also the season to convert prospects in the holiday spirit into new donors. But the end of the year is

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year end fundraising strategies

With the year almost over, your nonprofit is probably looking for ways to optimize your fundraising. Luckily, your supporters are in a giving mood: Up to 50 percent of total annual income for nonprofits comes from the year-end ask alone! Let’s take a look at five ways to to amp up your year-end fundraising:  

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year end donation request-letter

The holidays are just around the corner, and end-of-year has snuck upon us once again. Read on for one of our sample donation request letters we hope will provide some inspiration and help for your appeal! For more sample fundraising letters, browse here. For more on annual appeals, click here. For even more sample letters, see

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Year-end donation ask

Nonprofits raise more than half their funding at “year-end”, or the final two or three months of the year. Up to a third of online donations are made in December alone. From emails to formal letters to “tweet” or text campaigns, here are some concrete samples of good year-end fundraising appeals to help your organization

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If you are an environmental nonprofit, or just a nonprofit going green, certain trends in American philanthropy can help you boost your fundraising! The bottom line is that nontraditional givers are now helping green nonprofits, for nontraditional reasons – and charity to green causes is rising faster than nearly any other giving segment as a

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past, now, future sign

There’s no time like mid-year to evaluate your nonprofit’s performance. Now’s the time to measure how planning and strategizing have paid off and more significantly, what’s working and what needs to be tweaked. No matter whether your fiscal year ends in December or June, at some point, you’ll reach mid-year for your nonprofit and an

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marketing concepts

It can be challenging to wrap your head around all of the buzz words, trends, and jargon attached to the idea of “marketing”. Once you have identified what your marketing budget for your nonprofit will be and what your core audience and service area are, you need to make sense of all of those marketing

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new year planning checklist

January is here, and you can finally breathe after the end of year rush. Too often, however, nonprofits push off planning only to find themselves disorganized and fumbling three months later when spring arrives and fundraising goals are not being met. It is important to take a bit of time to rest, but it is

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old year clean-up checklist

The New Year is here and you and your fundraising team are ready to get back to work. But did you finish all of your paperwork, decompress with your staff, take out all of your old year’s trash so you can start the New Year clean with fresh fundraising ideas and initiatives? Use this fundraising

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