Raise money for your cause or project just by posting a simple web page campaign? Sounds great! With our crowdfunding marketing tips you’ll be able to spread your message far and wide. The crowdfunding industry is expected to grow at 14.7% annual CAGR through 2023. ...


Just because the for-profit world has customers and clients and the nonprofit world has donors and volunteers doesn’t mean that they both can’t stand to learn from one another. Nonprofits have major gift donors, and for-profits have big spenders. Nonprofits have recurring donors, and for-profits ...


We all know donor management is the key to personalizing donor communications and a vital factor in donor retention. Segmenting and managing donors effectively makes for  better relationships and encourages future engagement. But what is the best way to get this accomplished? Enter CRM – ...


From organizing a grassroots community improvement project to creating an eye-opening documentary to writing a nonfiction book about marginalized people, you can do a lot of good to make our world a better place! And you don’t necessarily need to use a crowdfunding platform. There ...


Did you know that forty states require you to register your charity – before you even start to fundraise? And only three states let you fundraise freely without any requirements. Nearly all have different forms, penalties, and fees as well. State-by-state registration is so seemingly ...


New fundraisers have a lot to learn: not only does the job of a fundraiser require finding donors and soliciting gifts, but also building relationships, tracking finances, writing proposals, planning events, strategizing, and organizing volunteers. Hardly any other job demands such a broad range of ...


Every nonprofit project benefits from a winning proposal, whether your organization is seeking grant funding, individual donations, or just a clear, strategic picture of what you are doing and why. This part of fundraising and project planning is often the most difficult for nonprofits, though ...


After a slew of end of year fundraising appeals, holiday events, and the rush (and stress relief) of securing phenomenal gifts and meeting annual goals, nonprofits often take January off from fundraising to plan and focus on other priorities. January, however, is one of the ...


The legal and tax components of planned gifts often seem so complicated that small nonprofits rule them out as a funding strategy. But ignoring planned giving could equate to ignoring new opportunities for major donors! Plus resources and support services to demystify planned giving make ...


Each year, millions of volunteers give back to their local communities by organizing holiday fundraisers on behalf of the less fortunate. Here are five examples of how volunteers of all ages, ability, and means across the country organize fundraisers to help local charities, people, and ...


Fundraising is a hard enough task for your nonprofit – but you also need to think about how those donors are going to give to you while you ask them for a gift. Payment processing and grant management can be administrative nightmares for nonprofit managers ...


“Cultivation” is development jargon for maintaining the relationships with your donors necessary to convince them to maintain and potentially increase their giving to your organization. Think of your donor pool like the plants in your garden – each variety needs different amounts of water, fertilizer, ...


I see it happen all the time on nonprofit websites: a blog that starts with gusto but then trails off into oblivion like an aging cowboy into the sunset. You’ve probably seen them too. So when your board says, “Hey, we should start a blog!” ...


Last week I met up with Teresa Mathers and asked her about her experiences working for many different charities in different roles wearing many different hats for the last 25 years. She currently volunteers for the Santa Clarita Valley Rose Society and is Vice President ...


Nonprofits need a powerful brand image to compete in an ever growing pool of charities.  More than 1.5 million nonprofits are now registered in the United States, and the ones that best relay their mission, purpose, uniqueness, and efficacy with a clear, consistent message are ...