With well over a million non-profit organizations registered in America, each competing for their share of the revenue pie, every donor becomes a valuable asset. Yet a surprising number of nonprofits are inadvertently chasing donors away. You would never knowingly risk the allegiance of your donors with an offensive or irritating appeal, or alienate supporters

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be prepared sign

When tasked with obtaining sponsorship money or in-kind donations, simple prior preparation will make the entire process easier. Before asking anyone for anything, ask yourself these basic questions: What is our goal? Does my group need monetary sponsorship or in-kind donations, or both? There are two main types of support, monetary (a company or person

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These days, it’s pretty common to be solicited for donations in front of stores, through email and regular mail. In fact, people are inundated with messages trying to encourage them to give. While many will give readily to causes they already believe in, they will probably be reluctant to donate to causes that are not

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What donors want to know before they give

A friendly smile, and a few words about your group’s cause may be enough when it comes to selling products at a fair or offering a gift wrapping service around the holidays. But how can you convince donors to give more than just a few dollars? What kind of information should you make readily available

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If your organization’s cash flow is a little rocky right now, you might want to take a look at setting up a monthly giving program for individual donors. These giving programs can help individuals contribute to your organization easily and can help ensure that you have ongoing income each month. Monthly contribution commitments work well

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Demographics – statistics and summations of fundraising populations – can be useful tools for targeting fundraising efforts. Making the most of fundraising demographics entails research and effective utilization of the statistics available. Today’s Fundraising Demographics Fundraising demographics are wide and varied and, like every year, come with some changes and surprises: According to the U.S.

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donation request letter writing guide

Donation request letters can be used as just one part of a fundraising campaign, or they can be the campaign in its entirety. Many organizations prefer to run their campaign entirely through donation request letters because they   require few volunteers, but reach a large number of potential donors directly target interested donors and supporters

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sample request letter parents

Following is a sample donation request letter to be sent to parents; feel free to copy and customize this letter with your school specific information as needed. (>> More donation request letters. For any other use, please contact us first.)     Dear Parent, First of all, let me say: Thank you. Thank you for

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The key to successful fundraisers is obvious—get your volunteers to sell more, and get donors to spend more. Obvious, sure, but easier said than done. So what can your group do to make the most of your fundraising efforts and increase fundraiser profits? Get The Word Out Many excellent fundraisers fail for one simple reason—nobody

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General fundraising information like brochures and order-takers tell volunteers that there is a fundraiser ongoing, and shows donors what they can buy or give. But order takers and product catalogs do little to motivate volunteers to participate and sell or donors to buy. Sometimes, volunteers and donors need you to take it a step further

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